Are we stuck?

For SaaS, apps & e-commerce teams

Would you

trust me helping you out?

Finding and fixing where users drop off in SaaS, apps and e-commerce.

A drop in growth rarely means more features. More often, users never reach value, don't convert, or quietly leave.

Capabilities

Let's get the right signals first.

Find the events worth tracking, make sure we're measuring the right things, and use the available data to see where the problem starts.

Let's make sense of what we're seeing.

Whether you already have the data or we've just started collecting it, let's look at what's happening, build a hypothesis, and connect it back to the business goal.

When we know what needs attention. Now let's figure out what to change.

Turn the hypothesis into a solution, visualize the possibilities, and test the direction before committing to it.

Let's get changes into the product.

Work with the development team through implementation, answer questions, resolve details and keep the work moving instead of letting designs sit in the queue.

Make the next insight easier to find.

Once everything is live, keep the right events and signals in place so we can see what changed, learn from it and react faster.

One person across the entire loop.

Senior capacity

Experienced product thinking without adding another permanent role.

AI where it helps

Automate the repetitive parts and move faster, while keeping the important decisions human.

More momentum

Less coordination. More time actually moving the product forward.

B2B Contract

All engagements run as a simple B2B contract through NeatPixel.

Fewer handoffs

Strategy, design, data and implementation don't become separate conversations.

TheLysts

Product Design Consultant

May 2025 May 2026 • 1 year 1 month

Led product strategy and design across onboarding, navigation and core product experiences, using analytics and user research to improve activation and adoption.

AIceberg

Product Designer

July 2024 February 2026 • 1 year 8 months

Embedded in the AIceberg product team, designing and evolving AI-powered workflows and product experiences alongside product and engineering.

Cinnamon Agency

Design Team Lead

February 2022 June 2024 • 3 years 1 month

Led a multidisciplinary design team, establishing design processes and quality standards while contributing to client and internal product work.

Want the full story?

A product designer who got curious about what happens beyond the screen.

I started in product design and gradually moved deeper into product strategy, growth, analytics and experimentation.

Today, I work across the whole loop, from understanding what's getting in the way to shaping, shipping and measuring the change.

Nikola Petrović

2026

Amplitude Academy training

Completed Amplitude's product analytics coursework (tracking plans, funnels, retention, behavioral analysis), applied hands-on at The Lysts.

2022 – 2024

Leadership and management program, Cinnamon Agency

Completed Cinnamon's internal leadership program for team leads while leading the design team.

2019

NTI Award

Serbia's award for the best technical innovation, judged on business plan and technical implementation. With my team, I reached the finals and placed 6th out of 140 ideas.

2019

Google Launchpad

Selected for Google's certified startup program, where our idea went through a validation process with Google mentors.

2018

Belgrade Open School alumni

One of 20 to 30 students selected each year from around 300 candidates for a multidisciplinary program. Part of an alumni community of about 2,000 members.

2018

Lecturer, IT Winter Camp

Invited to lecture at the winter camp of Serbia's electrical engineering schools, based on my projects and panels on digitalisation.

2011

Regional Talent Center

Worked with the strongest students of my generation on multidisciplinary projects.

Still stuck?

Let's figure out what's getting in the way.

Book a free 15-minute consultation

15 minutes, no pitch. Just a look at where things are stuck.

Let's work together

LinkedIn

Belgrade, Serbia / Remote

Owner of NeatPixel Design Agency

© 2026 NeatPixel

Developed & Designed by Neat Pixel